August 5, 2016
As a machinery supplier, our company is very excited about the upcoming SuperCorrExpo® this fall in Orlando. This show has proven to be the premier corrugated machinery and services show in the world. The decision to move the conference to Orlando will make it even more attractive to both domestic and foreign suppliers and converters. Our hope is that converters will make the time to attend this important event, which occurs only every four years. I thought I would take this opportunity to give you a little bit of background on what suppliers do in preparation
for SuperCorrExpo®.
Suppliers typically spend a significant amount of their sales and marketing budget to present at SuperCorrExpo®. Much like the preparations for a showcase home, we spend the years prior working to develop innovations. We organize the booth so that when the show opens on Monday, October 17, you will see the very best we have to offer. We do this because we believe it brings value to converters and thus ultimately to ourselves as suppliers. We believe converters will receive the following benefits:
- An overview of the latest in technology and innovations for machinery and services throughout our industry.
- Discussions on industry trends—both domestically and abroad.
- An opportunity to meet the full staff of key suppliers you may work with on a regular basis.
- An opportunity to meet potential new suppliers.
- Networking prospects with suppliers and converters, integrateds and independents.
- Plenty of social opportunities outside of the trade show hours.
- An opportunity to demonstrate your commitment to supporting the suppliers in our industry.
So, the next time someone says to you, “Congratulations on your success! What are you going to do now?” the appropriate response might be, “I’m going to go to Orlando and attend SuperCorrExpo®! I’ll see you there.”
This article was written by Jeff Pallini.
